The Founder’s OS
As a founder, you don’t have a “Sales Department.” You are the Sales Department. You are also the Head of Talent, the Market Researcher, and the Chief Strategy Officer. The old way to handle this was burning cash on three different expensive platforms: one for leads, one for recruiting, and one for market data. Pubrio changes the math. We give you a single Glocal Data Layer that powers every external function of your startup. Whether you are finding your first 100 customers, headhunting a founding engineer, or sizing your TAM for a pitch deck, you do it all here.
1. GROW: Founder-Led Sales
Getting to $1M ARR is about “doing things that don’t scale” — but doing them faster.- The Problem: You need high-fidelity beta testers, not random spam targets.
- The Pubrio Fix: Use the Tech Stack filter to find your perfect early adopters.
- Scenario: You built a Shopify plugin.
- Action: Search for “E-commerce brands using Shopify Plus” + “Revenue 10M” (Big enough to pay, small enough to talk to a founder).
- Result: A list of 500 perfect prospects. Export them and email them yourself. “I saw you use Shopify Plus and built this for you…“
2. HIRE: Zero-Cost Headhunting
Recruiters charge 20% of the first year’s salary. In the early days, that’s 2 months of runway. Pubrio allows you to source talent like a pro without the fees.- The Problem: You need a “Head of Sales” who understands your specific industry (e.g., Logistics).
- The Pubrio Fix: Don’t search for “Job Seekers.” Search for “Sales Directors” currently working at “Logistics Companies” in your region.
- The Play: Reach out directly. “I’m the founder of [Startup]. I see what you’re doing at [Current Co] and we are building the next generation of that…”
- Why it works: Passive candidates are often the best hires, and they reply to Founders.
3. ANALYZE: Due Diligence & TAM
Investors don’t believe your “Top Down” market sizing (“If we get 1% of a $1T market…”). They want “Bottom Up” proof.- The Problem: proving your Total Addressable Market (TAM) is real.
- The Pubrio Fix: Build the list.
- Action: Run a search for your exact criteria (e.g., “Manufacturing companies in DACH >50 employees”).
- The Result: “We aren’t guessing. We have identified exactly 14,203 targets in our beachhead market.”
- Bonus: Take a screenshot of the Pubrio map view for your Pitch Deck. It proves market density instantly.
The “Burn Rate” Play
Consolidate your stack. In 2026, you shouldn’t be paying for separate data silos.| Function | Old Stack Cost | Pubrio Way |
|---|---|---|
| Sales Data | $15k/yr (Enterprise DB) | Included. |
| Recruiting | $10k/yr (Recruiter License) | Included. (Source via Contact Search) |
| Email Tools | $5k/yr (Sending Platforms) | Included. (Engage & Close) |
| Total | ~$30k/yr | One Subscription. |
Founder Workflows
The “Competitor Poach”
Goal: Hire an engineer who knows your tech stack perfectly.- Search: Find companies using [Your Tech Stack] (e.g., React Native).
- Filter: Filter for “Engineering” roles within those companies.
- Outreach: “Hey, I see you’re building with React Native at [Company]. I’m looking for a Founding Engineer to lead our mobile team…”
The “Investor Update”
Goal: Show traction in a specific vertical.- Analyze: Use Pubrio to track your penetration in a specific sector.
- Update: “We have now engaged 15% of the total ‘Mid-Market Retail’ segment in Southeast Asia.” (Backed by Pubrio’s total count).